If you’ve walked or driven by the Museum lately, you must have noticed the colorful vinyls that now enliven our façade with images of key works from our collection. The images and swatches of our signature colors—cyan (blue), yellow, and magenta (red), as seen in our logo—were installed on December 4, 2025, by a team from EBC Printing & Signs. The Museum’s logo and Free Admission policy are featured as well.

The weather-resistant vinyls were cut on site to fit snugly within the aluminum frames of 19 windows that wrap from Linden Street to Fifth Street and along the front of the Museum. The horizontal line of images is on the level between the first and second floors of the Museum, so they do not obstruct any of the views from inside.

Says AAM president and CEO, Max Weintraub, “This new look elevates the profile of our building while showcasing works from our world-class collection of 20,000 objects and reminding passersby that everyone is welcome to step inside the Museum for a free art experience.”

Museum staff from the Curatorial and Marketing departments collaborated on the choice of works to show, considering importance—we HAD to include our Rembrandt!—local interest (Rigo Peralta’s grandmother), graphic impact, color, and texture and seeking to represent a variety of mediums and styles to illustrate the scope of our collection.

The selection process wasn’t easy, and no doubt we left off some visitor favorites, but we hope you enjoy the freshening on your next visit.

Here are the works shown:

Figo by Beatriz Milhazes

Rembrandt van Rijn (Dutch, 1606-1669), Portrait of a Young Woman, 1632, oil on panel. Allentown Art Museum: Samuel H. Kress Collection, 1961. (1961.35)

Beatriz Milhazes (Brazilian, 1960), Figo, 2007, Woodblock and screen print on Hiromi handmade Kozo triple thick paper. Allentown Art Museum: purchase, SOTA Print Fund, in Memory of First SOTA President Rusty Young, 2022.

Doña Negra by Rigo Peralta

Rigo Peralta (American, born Dominican Republic 1970), Doña Negra,  2016, acrylic on linen. Allentown Art Museum: Purchase: The Ardath Rodale Art Acquisition Fund, 2019.

Unknown Artist (Japanese), Futon Cover, late 1800s, Resist-dyed cotton plain weave. Allentown Art Museum: Purchase: Gift of Kate Fowler Merle-Smith by Exchange, 1987.

Unknown Maker (American), Quilt, Star of Bethlehem, late 1800s, assembled and quilted printed cotton plain weave. Allentown Art Museum: Gift from the Collection of Rosalind and Edwin Miller, 1991.

Keith Haring (American, 1958-1990), Retrospect, 1989, screen print. Allentown Art Museum: Gift of Kay Haring, 2022.

Kono Bairei (Japanese artist, 1844-1895), Summer, No. 1: Poppy and Moorhens from Bairei’s Picture Album of Birds and Flowers, 1883, woodblock print. Allentown Art Museum: Gift of Kate Fowler Merle-Smith, 1976.

Retrospect by Keith Haring